Who?

The Shoe Studio operates over 300 stores and concessions worldwide.

The Shoe Studio designs its own ranges of footwear and accessories including Bertie and Pied-a-Terre. It also retails the Nine West and Roland Cartier brands

The Shoe Studio is part of Mosaic Fashions.

What?

BT Fresca worked with The Shoe Studio to design, build and launch a new “house of brands” web-store, in which The Shoe Studio is the merchant, but each of their brands has its own distinctive look and feel. The store is powered by Fresca Commerce, our on-demand e-commerce service.

Fresca Commerce is tightly integrated with their Merret retail management system (from GCS) and with fulfilment provided by third party logistics operator DTS, ensuring ease of catalogue administration, customer management and order management.

This is a multi-channel deployment with interfaces for the websites and the call-centre, all served by the same application to enable a 360°view of the customer.

The site was launched in February 2007.

Quote

Matt Jackson, Planning Director at The Shoe Studio said:

"We are extremely pleased to be working with such a professional and experienced company as BT Fresca, their expertise and track record, especially in the fashion industry is impressive, we expect to benefit from that experience and look forward to working closely with them on this important project."

Visit the The Shoe Studio website